The Design Lab
Founded by award winning design specialist Karen Douglas, The Design Lab is a research and development lab located in Waterford Ireland. The lab brings together social scientists, architects, engineers and designers to create tools and resources for home design.
Karen came to us for a re-brand. As The Design Lab was growing fast Karen needed an updated brand which was truly reflective of the brand and Karen herself.
We really got to know Karen and under the skin of The Design Lab. We created a premium timeless brand which is reflective of both Karen and The Design Lab; sophisticated, feminine, human centred and vibrant.
The green colour palette is representative of Karen’s vibrant energising personality and aligns with Karen’s human centred approach. Our minimalist approach ran from the branding and across the new website, creating a spacious impression.